Virgo 13° (September 4)

Will pretty much try to recover from writer’s block but not writing. Need to get the hang of this. Cannot afford too much stopping and starting.

The following blocks of text are exceprts from my first year of  Blagues, nos. 791-795. I am reading through all of my Blagues, five per day, and posting some samples here. Now, in my sixth year of writing this Blague, by the time I get to my seventh, I will have journeyed through all the daily Blagues of my first five years. If that’s confusing I apologize. Year seven, I’ll only have to read through year six, once a day. 

Question No. 4: What might you say to Boston- and Cambridge-based individuals to convince them to part with $100 donation so to become a Glow Sparkler and receive a discount on all this new festival’s. What incentives and perks might you offer them?

This reminds me of question 2. But I’ll try again.

Hello! Introducing the first annual non-profit Glow Festival for Cambridge this summer July 27-30 featuring a handful of performers including Justin Vivian Bond and Penny Arcade. We are starting small year one and hope to raise a mere $10K in the next month from among would-be festival “Sparklers” donating just $100. Please make a donation of which you totally write off and you will receive a special code for 20% discount on all shows as our gift. Plus you’ll be invited to party with us during the festival. We have big dreams to make Glow a big a fringe festival for Cambridge and to continue our work to create a home for progressive live performers, here, as we have with the Afterglow Festival in Provincetown and our Glowberon series over the school season at Harvard. We do it all non-profit. So please help us, take the write off, and come play with us in July!


Question No. 5: In considering social media, what do you think would make the best strategy overall and which social media outlets would you use. Do you have an original ideas on how to create interest in the artists you’re presenting and engage other individuals and businesses in the area and to liaise with other arts organizations and generate substantial buzz?

I do think that Twitter and Instagram accounts might make sense. The festival should follow performers and known audience. It might also follow some local businesses which share a sensibility with the festival. I really believe in taking the time to dialogue with audience and other creative entrepreneurs, citing them whenever possible. I do think it might be of some benefit to liaise with other arts organizations although this seems to have a parallel energy which is to say one of little connection. My desire is to find audience and to connect with people and to bring them what is sorely missing in the Boston area which is thriving, innovative performance. I think it’s important to project a good vibe with social media and I think that Twitter is better for putting out articles attached and so forth and any press or things of that nature, really information, whilst the Instagram would be best in portraying the feel and aesthetic of the brand.


Question No. 6: If you were asked to put a newsletter together in one day what stories would you feature for this new year ahead?

Right well the newsletter would certainly speak of the move to the Art House this year and also that we are newly expanding next year’s Glowberon and (drum roll) adding a brand new festival for Cambridge in July. I think we would talk about news associated with our family of artists past and present. We might talk about the achievements of our sponsors and so forth. And I would add in all the quotes from our advisors and artists.

In splashy headlines. What news of Morgan Bassichis and Jay Brannan and Bitch and other long lost performers. We should talk about our outreach to other venues and the production arm. Maybe the newsletter isn’t the best way to go perhaps there are other ways and means of getting the word out there although I do like a good news letter.


Question No. 7: What is the current status of your press. Are there journalists and editors who need to hear from  you and what should they know. Are you seeking coverage in as many places as you can?

The journalism thing is tricky. I have promises from the Boston Globe that they are doing something on us and Jared Bowen from Open Studio is also responsive. But then everyone disappears. Granted it is 4th of July (which seems to run a two-week spate) but my experience is that peeps have lousy follow through. What I would like to do is reach smaller press outlets harder, to maybe get onto radio, I’m also thinking that I should reach out to the local TV station and create some kind of show leading up to Afterglow which we can film? I dunno. There is much in the way of excitement going on and my goal this year is to be on one hand very relaxed and laid back about our prospects for success in fundraising and yet to pull out all stops connecting with people. I especially want to get the ball rolling. I want the feeling of having done all I can to get the word out. There is no Boston Phoenix anymore; but there is radio and such, and I should take this opportunity to reach the local TV stations as well. Okay I need a comprehensie press list for Boston. Thanks for letting me talk this through. I need to liaise with the people at ART as well and decide. It occurs that I should go after college radio and contact Harvard, Emerson and BU, for sure. I might also write whatever kind of “blog” the Herald asked me to do. Yes, welcome to the new age of journalism where newspapers don’t have staff anymore so they ask you to write the copy for them. Pay me bitch.

It does make sense to send out the entire roster that I have with a comprehensive press release and to make sure I have separate press releases for the festivals and series as well as a together one.

What’s crazy about this questionnaire format is: it seems to be opening up a lot of cosmic energy as, after just writing a few small paragraphs on the subject the Boston Globe scheduled the feature, the press liaison at ART just sent me a bunch of updates and emails for further outreach. I’m kind of liking what’s happening here. Maybe it will apply to other questions on the -aire as well.


To view the original Sabian Symbol themed 2015 Cosmic Blague corresponding to this day: Flashback! The degree point of the Sabian Symbol may at times be one degree higher than the one listed here. The Blague portrays the starting degree of for this day ( 0°,  for instance), as I typically post in the morning, while the Sabian number corresponds to the end point (1°) of that same 0°-1° period. There are 360  degrees spread over 365/6 days per year—so they nearly, but not exactly, correlate.

Typos happen. I don’t have a proofreader. And I like to just write, post and go! Copyright 2020 Wheel Atelier Inc. All Rights Reserved.
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